Club Choice is an alliance of clubs who have come together to create an awareness of their value packages in an attempt to break the perception that golf in Ireland has to be an expensive affair.

Now, more so than ever, it is vital for Golf Clubs, like every other business, to take an active role in promoting their products and services. Citrus Golf has formed this Marketing Group as a direct response to the changing golf market in Ireland and the persistent fall in the number of UK golfers visiting Ireland since 2001.

It is our belief that in the UK and Europe there is a lack of awareness of our second tier courses and the fantastic value they offer. The perceived expense of golf in Ireland inhibits the development of our ‘hidden gems’ market. Therefore, our aim is to fill the current marketing gap and promote awareness of our club’s products in the UK and main European markets.

If you would like to talk to us about joining Club Choice please contact any member of the Citrus or Club Choice teams.